Partners & Sponsors

Building something
lasting, together.

Our partners invest in the future of Hawke's Bay through Tōmoana — one of the region's most visible and high-impact venues.

Why Partner With Us

A platform with genuine reach.

Tōmoana hosts over 60 events per year, attracting more than 100,000 visitors. Our partners benefit from brand exposure to a wide and engaged Hawke's Bay audience — at events that genuinely matter to the community.

We offer flexible partnership structures that can align with specific events, venues, disciplines, or programmes — making it easy to find the right level of investment and the right type of brand association.

Partnership Enquiry
100k+
Annual Visitors
60+
Events Per Year
15k+
HOY Attendees
8
Event Spaces
Current Partners

Our partner community.

Principal Partner

Hastings District Council

Principal partner ensuring long-term community accountability and investment in the showgrounds.

Major Partner

Norwood

Premier supporter of the equestrian programme and Horse of the Year.

Community Partner

Tumu Group

Community partner supporting venue development and local infrastructure.

Community Partner

Hawke's Bay Farmers Market

Weekly activation partner bringing life to the grounds every Sunday.

Resident Operator

Hastings Golf Centre

On-site operator delivering year-round recreational activity.

Cultural Partner

Ngāti Kahungunu

Cultural partnership underpinning our Kaitiakitanga commitment.

Heritage Partner

Hawke's Bay A&P Society

Past land owner and major event holder with deep historical ties to the showgrounds.

Major User

Equestrian Groups

Major event holders and high community usage across the equestrian facilities year-round.

Community Partner

Building Futures

Community partner assisting with the revitalisation of the showgrounds and its future development.

Partnership Tiers

Find the right fit.

01

Principal Partner

Maximum brand exposure across the venue, events, and media. Strategic partnership with naming rights opportunities.

02

Major Partner

Significant presence at flagship events, venue signage, and digital recognition.

03

Event Partner

Targeted association with specific events, disciplines, or programmes.

04

Community Partner

Brand alignment with our community and environmental programmes.

Support Tōmoana

As a charitable trust, your koha helps us keep this place thriving for the whole community — from native planting to accessible events.

Donate